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July 23, 2026· 14:23🔒 Insider Only

Nintendo's Invisible Architecture of Loyalty

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Today's Stories

1. 'Splatoon Raiders' Wins Over Loot-Shooter Experts, Drawing Global Buzz as 'Borderlands Meets DOOM'

Source: 🇯🇵 AUTOMATON

Nintendo's newly released Switch 2 title 'Splatoon Raiders' is turning heads overseas after a loot-shooter specialist praised it as having a 'Borderlands with a touch of DOOM' feel.

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2. Uniqlo's UT Line Races Into Mario Kart World With T-Shirts and Kids Sweats From August 10

Source: 🇯🇵 GAME Watch

Uniqlo's UT graphic T-shirt brand teams up with Nintendo's Switch 2 hit 'Mario Kart World' for its first-ever collection, launching August 10 with kids' tees starting at just 990 yen.

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3. Nintendo's New Joy-Con 2 in Blue and Light Yellow Launches Today, Echoing Splatoon 3's Deep Cut

Source: 🇯🇵 GAME Watch

Nintendo releases its fresh Blue/Light Yellow Joy-Con 2 pair for Switch 2 on July 23 for ¥9,980, sporting colors that mirror Splatoon 3's Deep Cut trio.

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