BODY: Ever wanted to know how high your Shoryuken would actually launch you? Capcom now has a machine that measures it. On July 17, the publisher opened CAPCOMIX Minatomirai, a location-based amusement complex where fans use their whole bodies to play through the company's biggest franchises.
The venue sits on the fourth floor of MARK IS Minatomirai in Yokohama, with direct access from Minatomirai Station. Its centerpiece is "Crazy BANeT with CAPCOM ALL STARS," a hybrid of digital screens and physical activities. Attractions include Monster Hunter Archery, where players fire a real bow at on-screen monsters; Street Fighter Shoryuken Jump, which literally measures your leap; Onimusha Chambara, a sword-swinging rhythm game; and the large-screen puzzle title Capukoron Fever.
Beyond the main arena, the complex packs in a dedicated kids' zone, trial stations for unreleased titles, and a VR area called VR-X running Street Fighter and Resident Evil (Biohazard) experiences. An official Capcom store stocks exclusive merchandise, doubling the site as a flagship antenna shop.
Weekday adult admission starts at ¥2,300 for 90 minutes, though app members during the July 17–31 launch window could get in for ¥500 for 60 minutes. At the preview, comedian Hollywood Zakoshisho gave it his stamp of approval, calling it "a place I'd want to come to privately" and praising how families can play together.
The insider take
Capcom is quietly building a physical-entertainment arm to sit alongside its games, and Minatomirai is a shrewd pick. The waterfront district is already a family day-trip magnet — Cup Noodles Museum, the Anpanman museum, Yokohama's ferris wheel — so slotting a Capcom playground into MARK IS captures parents who grew up on Street Fighter and now have kids in tow. Note the naming, too: "CAPCOMIX" signals a chain-in-waiting, not a one-off pop-up. Expect more cities if the Yokohama numbers land.
Originally reported by GAME Watch (Japanese).