BODY: Twenty-seven years after a yellow convertible first launched off a San Francisco hill to the sound of The Offspring, Crazy Taxi is coming back to Makuhari โ and this time you can sit in the cab.
Sega has published its exhibition plan for Crazy Taxi: World Tour at Tokyo Game Show 2026, running September 17โ21 at Makuhari Messe and the adjacent TKP Tokyo Bay Makuhari Hall. The Sega/Atlus booth will host a dedicated Crazy Taxi corner with playable stations, including an arcade-cabinet-style setup fitted with steering wheel controllers โ a deliberate nod to the 1999 original's arcade roots rather than a pad-only showfloor demo.
The centerpiece for the phone cameras is a rideable taxi replica modeled on protagonist Axel's "Debolada Yellow Jack." Sega is pairing it with a photo competition, and handing out novelty goods to visitors who play the demo, register the game on their wishlist, or enter the photo contest. Everyone at the booth can pick up a sun visor styled after a taxi roof lamp โ the kind of low-cost, high-visibility freebie that tends to end up in every TGS floor photo by day two.
Two stage segments are scheduled. On September 17 from 12:40 to 13:10, a Mission Challenge Stage features streamer SHAKA. On September 19 from 14:30 to 15:20, a Special Demo Play Stage features Noriaki Suzuki. Crazy Taxi: World Tour is in development for Xbox Series X|S, Xbox on PC, PC via Steam, PlayStation 5, and Nintendo Switch 2. No release date has been announced.
The insider take
The stage scheduling tells you who Sega is actually talking to. September 17 is a business day โ press, buyers, industry โ yet the Mission Challenge slot with SHAKA lands there, meaning the clips are meant to circulate on Japanese streaming platforms before the public days even open on the 19th. That is now standard playbook at TGS: the business-day stage is a content shoot, and the public days are the conversion funnel. The wishlist-for-goods offer confirms it โ Sega is optimizing for Steam wishlist velocity, not just floor buzz, on a revival whose biggest commercial question is whether Western nostalgia can be activated from a Chiba convention hall.
Originally reported by GAME Watch (Japanese).