BODY: The Straw Hats are lacing up. One Piece, Eiichiro Oda's globe-conquering manga, has joined forces with Nike for a collaboration built around one of the series' most iconic power sources — the swirling, deadly-delicious Devil Fruits.
At the center of the drop is a special-edition Air Max Plus (known in Japan simply as the "TN"), reworked with design cues drawn from the Devil Fruits that grant One Piece characters their superhuman abilities. The Air Max Plus is a fitting canvas: its signature gradient uppers and wave-like "Tuned Air" cage already echo the ocean setting that gives the manga its name.
Beyond the sneakers, the collection extends into apparel, including T-shirts and jerseys carrying the collaboration's branding. It's a full head-to-toe kit aimed at fans who want to rep the world's best-selling manga on their feet and their backs.
The tie-up lands as One Piece rides an extraordinary wave of momentum — from the ongoing Netflix live-action series to the anime's continuing global streaming success — making it one of the most bankable properties in Japanese entertainment for a brand like Nike to align with.
The insider take
Devil Fruit motifs are an unusually clever hook for a Japanese sneaker crowd that treats the Air Max Plus with near-religious reverence. The "TN" has a cult following in Japan's street and youth scenes that runs deeper than in most Western markets, so pairing it with a franchise that spans generations of readers is a calculated play, not a random license grab. Expect resale heat: One Piece collaborations tend to sell through instantly here, and limited Nike drops in Tokyo routinely spark queues at spots like Harajuku and Shibuya before the shoes hit the secondary market at a steep markup.
Originally reported by コミックナタリー - 最新ニュース (Japanese).