BODY: The Pokémon Company has announced "Pokemon Timeless Adventure," a new merchandise collection headlined by charming "singing figures" of fan-favorite musical Pokémon Jigglypuff and Meloetta. The lineup goes on sale April 23 at 10:00 AM JST exclusively through the Pokémon Center Online store.
The collection's standout pieces are the Utau (singing) figures, which capture Jigglypuff and Meloetta mid-performance — a fitting tribute to two Pokémon whose identities are inseparable from their musical abilities. Jigglypuff's lullaby antics have been a beloved running gag since the original anime series, while Meloetta, the Melody Pokémon from Generation V, is known for its signature Relic Song move that shifts its form between Aria and Pirouette.
The "Timeless Adventure" branding suggests a theme that spans Pokémon generations, connecting classic and modern favorites under one umbrella. The Pokémon Center Online has become the go-to launch platform for themed collections like this, often selling out popular figure items within hours of release.
Fans outside Japan hoping to snag these items will likely need to rely on proxy shipping services or wait for potential international Pokémon Center availability, as Pokémon Center Online shipments are limited to domestic addresses.
The insider take
Pokémon merch drops on Pokémon Center Online have become events in their own right in Japan, with dedicated collectors setting alarms for the exact launch window. The singing figure concept taps into a subset of Pokémon fandom that prizes display-quality pieces with a narrative hook — not just static poses, but figures that tell a story. With Golden Week just around the corner starting April 29, the timing of this April 23 launch is no accident; Pokémon Center knows foot traffic and online shopping both spike in the lead-up to Japan's longest holiday stretch of the year.
Originally reported by GAME Watch (Japanese).