BODY: Sonic the Hedgehog is known for speed, but in Osaka he's slowing down to eat. SEGA has shared new details about SEGA STORE OSAKA, its first flagship store in the Kansai region, and the exclusive goods give the Blue Blur a local twist.
On September 14, 2026, SEGA announced more about the store, which opens October 2 on the 6th floor of Shinsaibashi PARCO. The update covers store-exclusive items, featured products, gifts for opening-period shoppers and the store's main attractions.
The standout item is a shopping bag with new artwork of Sonic and his friends enjoying Osaka's famous food. It's the kind of Osaka-only design that collectors will want. The store will also stock a wider range of SEGA character goods, and shoppers who visit during the opening period can pick up free gifts.
The location matters too. Shinsaibashi PARCO sits right on the Shinsaibashi-suji shopping street, one of Osaka's busiest shopping areas. Its upper floors have become a hub for anime, games and character shops. That puts SEGA's new store steps from Dotonbori and in the path of the huge crowds of tourists who pass through the area every day.
The insider take
From Tokyo, this looks like a smart and overdue move. Japanese companies' flagship stores have long been clustered in Tokyo, especially Ikebukuro and Akihabara, so Kansai fans often had to travel or buy online. Osaka is now a must-visit city for foreign tourists, and many of them already know Sonic better than Japanese fans do. Osaka-themed art also works well in Japan. Local exclusives, called gotōchi goods, are a big deal here, and fans happily plan trips around them. Expect lines on opening weekend and resale listings soon after. If you're visiting in October, go on a weekday morning and check the store's official channels for any entry rules before you head over.
Originally reported by 4Gamer.net − 最新記事 (Japanese).